Volkswagen says it is ‘actively wanting’ to develop an electrical truck

Volkswagen says it is ‘actively wanting’ to develop an electrical truck


Volkswagen Group of America CEO Scott Keogh stated the automaker is “actively taking a look at” creating an all-electric truck in hopes of becoming a member of the a number of EV pickup fashions which have already or are set to enter the market within the coming years.

“It’s one thing we’re actively taking a look at, however nothing to really report now,” Keogh stated in an interview, in response to Enterprise Insider. “I believe it’s the possibility of a lifetime on this phase as a result of electrification offers you a reset second. It offers you an opportunity to deliver some, let’s say, alternate options and a few new concepts into this nice phase.”

Pickup vehicles are among the many hottest passenger autos within the North American market, and EV corporations are effectively conscious of that. Ford’s F-150 Lightning, Tesla’s Cybertruck, Rivian’s R1T, and GM’s Chevrolet Silverado EV and GMC Hummer EV shall be choices for customers within the coming years. With the F-150 Lightning set to launch in simply over per week, Rivian’s R1T and GMC’s Hummer EV can be found at present, and the Cybertruck and Silverado are coming to the market over the subsequent yr, there isn’t a indication there shall be any scarcity of alternatives.

There’ll all the time be extra choices, although, and Volkswagen is contemplating coming into the pickup market as it is going to have to be aggressive in almost each passenger sector possible. With the ID.3, Volkswagen has a aggressive compact automobile. Its sibling, the ID.4, led VW’s world all-electric gross sales in Q1. It even is revamping its microvan, bringing the ID.BUZZ to market after unveiling the automobile earlier this month.

Volkswagen ID.Buzz electrical van makes its world premiere (photographs)

When it comes to what customers may need historically, Keogh stated the brand new stream of electrified choices may persuade pickup drivers to attempt different producers. “I believe a purchaser would traditionally say, ‘I purchase F-150, I purchase Ram, I purchase Silverado.’ Now they is likely to be saying, ‘I’m going to purchase an electrical one,’” he stated. “That reset second offers a aggressive likelihood to return in, whether or not it’s Rivian or whether or not it’s us.”

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Volkswagen says it’s ‘actively wanting’ to develop an electrical truck


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September 2022